Risk

No, not the strategy game. I'm speaking of disaster/emergency related risk. Organizations categorize different risks in different ways, and this particular kind of risk is generally low probability/high impact risk. That is, serious emergencies don't happen very often, but when they do, they are a big deal. I think that's why most people aren't prepared- their personal economic analysis shows that the cost of preparedness is not justified given the low probability of occurrence. This analysis, however, must include the high severity of such incidents. You don't want to be stuck in an disaster situation with nothing but the clothes on your back. That's why 72-hour kits are so vital, and that's why we keep ours accessible and well stocked. Sure, the chances of ever using them are slim, but if we ever had to leave at a moment's notice, I would sure be glad to have a few basic supplies. Preparation does not mean being overly worried- it means being wise.